This guy Cyriak lives in Brighton. I’m not sure I’d like to meet him…
He has got some crazy skills going on though, kind of like B3ta meets Chris Cunningham.
And if that doesn’t scare you.
Check this:
And to prove that it’s not all scary and dark, this made me chuckle:
I like a lot.
The music of Whitest Boy Alive, I like.
Optical illusions, I like.
Videos that synch-up the noises and the pictures, I like.
Therefore, this video, I like.
For me Frat Houses were always a thing of great glamour and mystery. I guess it’s the teenage viewings of films like Animal House and Porky’s that make it all seem so exciting. But this film really changed my mind about all of that. It makes fraternities look like a bunch of knucklehead jocks that rule the US education system using fear, bullying and general badness. Whether that’s the case or not I’ve got no real place to say. And the authenticity of the documentary comes in for some stick over at Metafilter.
It just did a good job of shattering my illusions of frat life.
I’m finding that the Google Video ‘Download to iPod’ thing is a real winner for my commuting.
There’s one unfortunate things about Interactive TV ads, not that many people really get to see them. Which is a shame when they’re sometimes as lovely as this:
Thanks to YouTube ‘ordinary’ people without Murdochian Red Buttons can now see it too. Nice work by the Weapon 7 folks.
The video from yesterday of the fire got a link from the Guardian’s News Blog.
Their embedding of the video in their blog meant that the clip had over 6,000 views yesterday which meant that it got the following ‘honours’ on YouTube.
I was stunned. The most viewed UK news clip of the day. And the 10th most viewed UK clip of the day.
A couple of things worth thinking about:
I guess it shows the power of connectedness, searchability and speed.
Which we should all know about by now ;-)
Ooooh there’s a big fire in East London, you can see it out of our window…
The Fire Brigade say:
Warehouse fire – Waterden Road
The London Fire Brigade has been called to reports of a fire at a warehouse on Waterden Road, East London, E15. Fifteen fire engines and around 75 firefighters are currently fighting the blaze. The Brigade has taken over 150 calls. We were called at 1206.
Following on from the Eva Pascoe and Tony Wilson post the other day.
So many great moments, I really like the bit about emoticons… “Turn your head to the left… A little frowny face…”. Classic.
What is it about Zoo advertising. This is the 3rd Zoo ad I’ve posted on here. This time it’s the San Francisco Zoo.
I guess this is really just a press ad turned into a short movie, but given the costs of putting something on the Internet why the hell not.
Reminded me of the end of the new Guinness Ad (only much cheaper).
They look like the Diet Coke / Mentos guys. I think they might be…
Don’t get me wrong. I love the meritocratic world of the web. Good stuff floats, average stuff gets suspended in the sea of mediocrity and bad stuff sinks without trace. And that’s the way it ought to be.
It used to be really easy. Back in 2002. There was a lot less good stuff out there, so getting seen was much easier. But we’re now entering a world where something has to be doubleplusgood in order to get noticed. (Or have a big media / seeding spend behind it).
In an idealised online world influence is something pure. Something that gets earned over time. A few years ago you couldn’t really buy online influence, that’s why ‘viral’ became such a hot topic. If you could find a few of the influencers and get them to mention your thing, the job was done (or at least kicked-off in a decent way).
But now the population is so much bigger it’s much harder to get out there (at speed) without using mass-media style techniques (buying your way in, or lunching people like a PR pro). Getting any kind of cut-through quickly is tough.
Don’t get me wrong, the long-tail is great, it drives the right kind of people in a sustainable and genuine fashion. But getting to a point where you’ve earned a sufficient degree of link-love quite often takes time.
And sometimes time isn’t on your side.
We’re stuck in one of those situations right now. The climate change bill is creeping ever closer in parliament and we’ve not got the time or cash to accelerate the Get On Board campaign for the WWF.
We need more people to get stuck in. The guys at the WWF are doing a great job of getting their supporters involved. They’re pushing as many media buttons as they can. But the story just hasn’t picked up like we all hoped it would.
It didn’t sound so hard, we just wanted people to sign-up to push for a stronger climate change bill. And we thought that using a story around aviation and shipping made sense and wasn’t too complex (or too dumb). Maybe we over-stretched? Maybe we over estimated how much capacity people have to care about the world? Or maybe we just came up with an idea that wasn’t good enough?
But you can’t say that the idea of creating a decent climate change bill isn’t a good one. That’s just a fact. However you look at it.
We need more sign-ups.
Go here to add yourself to the petition.
Go here to visit the blog to find out what’s coming next.
And here’s a nice little video showing some of the people who do give a shit messing up. Everyone likes out-takes don’t they? Featuring David Nussbaum (CEO of WWF), Sarah Beeny, Terry Waite, Lewis Gordon Pugh (the guy who can swim in really cold water) and my personal favourite Chris Packham (who used to be in the Really Wild Show with the one and only Terry Nutkins). It’s not massively funny, it’s just quite nice.
Having said all of the above we’re not doing all that badly considering that everything we’re doing hardly costs a penny and there’s been no paid for media whatsoever :-)
I’m not doing this out of any kind of loyalty to Poke, I’m doing it because I’d like more people to sign the petition.
If you’re looking at this whole thing and thinking – “you guys are being a bunch of idiots, there’s a really simple way you can make this work, all you have to do is xyz…”. Then please leave a comment or get in touch. I’ll make sure that you get fully recognised and lauded as a saviour of planet earth sometime in the future.
All thoughts and opinions welcome…