The Nikon s1000pj – Is This Really Now?

by Iain on September 21, 2009

A camera with a built in projector sounds pretty cool. I’m sure you could do some interesting things with that. So how come Nikon have made a video that makes it look like a piece of shit from the 1980s? I can’t sense any irony in the video whatsoever…

11 comments

Camera with a built in projector but why does the ad make it look like it’s from the 1980s. http://tinyurl.com/ngb9u6 (via @iaintait)

by camerongrice (Cameron Grice) on 31/12/1969 at 11:59 pm. #

The ad clearly demonstrates the product features and shows the social settings in which it could be used.

Watching it I went, “cool! I want one” then remembered I’ve got about 5 digital cameras and I shouldn’t buy another.

Not sure what you expect their advertising to be but it worked fine for me.

by John Jones on 21/09/2009 at 8:50 am. #

That is *so* Don Draper.

by nothingelseis on 21/09/2009 at 10:29 am. #

I was going to buy one, but I saw that advert and decided against it. Those people using it were too uncool, and besides I have five other digital cameras.

by John on 21/09/2009 at 10:55 am. #

Bollocks to the projector, it’s got Photoshop inside! (1:10s in)

by Rich on 21/09/2009 at 11:21 am. #

they had me at 5 way VR image stablization

by simon on 21/09/2009 at 11:36 am. #

To your point, there is no hint of tongue in cheek humour in this ad… And that is frightening. Fortunately they refrained themselves from offering two for the price of one and a free t-shirt for the first 100 orders. Pfew, that was close… Having said that, Christmas is just around the corner, so they might have that in the pipeline:(

by cedric on 21/09/2009 at 8:13 pm. #

Even the captions are gopping. That looks like a training video for camera shop staff. Only done badly.

by rhayter on 23/09/2009 at 7:52 am. #

I bet that projector runs down the battery like crazy….nice idea though.

by Richard on 23/09/2009 at 3:29 pm. #

How about this one from Europe? http://www.youtube.com/watch?v=yhNRhoe-AV0

by scot devine on 28/09/2009 at 1:47 pm. #

[...] [via] [...]

by Planner Reads » Blog Archive » Projected Identities on 23/10/2009 at 3:00 am. #

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