MIT Advertising Lab
QR Codes – There’s More
Following earlier posts about QR codes (or Semacodes) – the barcodes that your phone can translate into cool stuff – thought I ought to post this from the MIT Advertising Lab on uses for QR codes. I can’t help but think that the ones above…
Interactive Cinema Ads
Brazillian interactive cinema ad for Fiat using text messages. More details on the MIT Advertising Lab blog Interesting idea, and something we’ve had discussions about before. But I always felt it was really irresponsible to do something…