We’re putting on a tour with Orange. It’s part of the whole ‘I am’ thing. The Unlit Tour is about an artist going on the road and creating his own ‘I am’ story as he goes. The tour is going to be ‘made by everyone’. From the people who open up their houses to act as gig venues and the bands who’ve offered to support to the strange and wonderful randoms that Jont and Dave meet on their travels.
This video basically tells the story better than I could. It’s the film of their first few days on the road.
My particular highlight is a band called Hedluv who played in Penzance. They’re kind of like The Mighty Boosh meeting Goldie Lookin Chain in the keyboard section of Toys R Us.
To see them live watch about halfway through the video above.
Or here’s something else they made from YouTube:
On their website you can find such awesome things as HedLuv’s Online Pasty Guide.
I think someone ought to license them for the next Orange ad, quick.
Before someone else nabs them…
Don’t forget to have a look at The Unlit Tour site to see what else has been ‘going down’ (as the kids might say).