This could have been around for ages, but I just saw a banner for it today for the first time…
It’s basically a version of Firefox for people who do a lot of eBaying – it’s basically just a load of extensions for Firefox that have been pre-installed. But it is pretty nicely done. This I thought was clever:
Intelligent Refresh
Your eBay information is updated at regular intervals. The refresh rate is increased intelligently as watching, bidding and selling items near their end time.
Check it out here: http://pages.ebay.co.uk/firefox/
I don’t think there’s that many brands who can meaningfully do this and expect people to take it up – apart from maybe creating customised browsers for internal company stuff, which could be really cool…