Participation Inequality

Participation Inequality: Lurkers vs. Contributors in Internet Communities. Jakob Nielsen’s piece on the split between lurkers, synthesisers and creators. He puts it at a 90-9-1 rule. But has some other interesting examples, like blogging, where he says the ratio is more like 95-5-0. (for a clever guy his maths aren’t that good ;-)

Anyway, it’s a great article, and the bit about how to minimise inequality is smart:

  • Make it easy to contribute
  • Make participation a side-effect
  • Edit don’t create
  • Reward – but don’t over reward – participants
  • Promote quality contributions

That’s enough paraphrasing, just click over here to read the whole thing.

technorati tags:,