The most pointless advert ever?

Clearing off my iPhone I was re-stunned by this ad I saw a while back. Just in case it’s not clear, this was a poster next to a lift at Heathrow. Which informed me of the new brand identity of euronews television. I’m glad they chose to do that.

Posted via email from crackunit’s posterous

12 thoughts on “The most pointless advert ever?”

  1. They’ve been there for at least a year too. Whereas I’m sure this represents good value for money it certainly questions the use of the word “new” in the “ad”.

  2. Tell it how it is. Sometimes that’s the best way and is often forgotten. I love it!

  3. I have another contender for the title: I don’t think it’s there any more, but for a while the huge screen in Victoria station was taken over with an advert telling you there was some Bluetooth advertising in the station, and helping you use it.

    If you need to buy advertising to advertise your advertising, you’re probably not onto a winner…

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