This is my java applet. You can take it here: http://dl.dropbox.com/u/684632/mousepath.exe.zip (PC) http://dl.dropbox.com/u/684632/mousepath.jar (Mac). Run it and leave in background. “S” – save image. “R
2 points I found particularly worthy…
1. Getting the balance between native UI experience and Guardian brand (totally core to the success of this app IMHO)
2. The USP discussion (people are often obsessed with USP, when the answer could just be ‘great content, done well’).