Environmentally Friendly CDs?

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Just got a new CD. 2007 by False (it’s a Matthew Dear alias).

I noticed on the inside that it says that it’s Environmentally Friendly. Not sure how this can be true really. It doesn’t have a plastic case and is card wrapped. But even if it’s recycled card there’s still a CD in there, and it still has to be shipped (even from inside the EU).

I’m not sure CDs can really be ‘environmentally friendly’ when compared to the modern alternative (downloads). Or can they?

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