I Knew Wine Boxes Were the Future
I went to the Big Chill a few years ago and came back with a vision that the much maligned ‘Wine Box’ was in fact the perfect unit of alcohol for festivals, BBQs, etc. Unfortunately the wine they put in them is normally horrid. So I suggested to a bunch of people that it would be great to stick good wine into wine boxes and make them really cool. I even found out from people that make wine that indeed the wine box is an excellent vessel in terms of wine-care.
Of course, with it being an excellent idea and all, someone’s gone and done it really nicely…
(Of course I only notice when the 0.2% of good ideas I’ve historically had get done, and I don’t notice when the remaining 99.8% of chod doesn’t get executed).
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I’m going to have to keep my eye on job listings...
Very German huh? Kind of Helvetica and Pantone of wine.
Congrats on being the number one link on Buzz Feed!!
While we were living in Kenya (Africa), there was a great boxed wine there - Namaqua - it’s a testament to the quality of boxed wine.