They Just Had To… Blend an iPhone
by Iain on July 11, 2007
I thought I’d posted the Blendtec ‘Will it blend?’ ads from YouTube before, but it doesn’t look like I did.
Anyway I thought they were great, genuinely viral ads. Showing a slightly geeky professor / home shopping channel presenter blending all manner of things. Marbles, a can of coke, a rake, a garden hose, an iPod… You can see all the clips here on the Blendtec YouTube page.
What was great about them is that the line is really blurry, are these serious or funny? Plus they just keep on making newer, more ridiculous ones.
So in an act of total fingers-upness to the geek community they’ve taken our latest object of desire and put forth the challenge:
Everybody knows that the iPhone can make phone calls, play movies & music, surf the web, and a lot more. But, Will It Blend? That is the question
Well, will it? What do you think?
Thanks Knotty for the tip.
5 comments
I knew it would blend, I just knew it.
by Paul H. Colman on 11/07/2007 at 9:00 am. #
You see, what they’ve done is brilliant. They’ve built up consumer trust in the product to such an extend that you just ‘know’ it’ll blend ;-)
by Iain on 11/07/2007 at 9:19 am. #
Yep, they really have a strong image.
by Rolim on 11/07/2007 at 3:26 pm. #
I believe the cost of an iPhone would cover quite a few vaccinations in many different places around the world. Not sure how a people in those sort of countries would view this. I guess once the 100 dollar laptop starts to arrive in those villages the world will start to get a lot flatter.
by Charles Frith on 11/07/2007 at 8:24 pm. #
there’s a neat article from WSJ about these. Started with a 50 USD budget, and now brands want to pay 5000USD to get the products blended…!
http://online.wsj.com/article/SB118330775119654449-search.html?KEYWORDS=blendtec&COLLECTION=wsjie/6month
by ant G on 12/07/2007 at 4:33 pm. #